Services

What are you trying to move forward?

What can DEV help me with?

Start with the situation you are in. DEV offers focused support for one consequential business decision, an idea that needs clarity or evidence, and selected programmes and collaborations.

Choose a route

I run a business

Business Decision Intensive

For a founder or organisation facing one consequential commercial decision and needing a clear recommendation, not another open-ended conversation.

One consequential commercial decision£250 founding round

Who it is for: Founders and organisations with credible options, real consequences and a decision that needs to move.
Primary outcome: A clear recommendation, Decision Memo and practical 30-day direction.
Scope: Preparation, a 90-minute working session, focused research where useful and one follow-up.
Price: £250 founding round, including VAT where applicable.

Explore the Decision Intensive

I have an idea

Choose the question you need to answer now.

Idea support is shown here in full enough to compare. Open a row for the working format, timeframe, output and dedicated route.

CLARITYIDEA CHECK£99Best for: early-stage idea / figuring out what deserves testing.

Price: £99
Best for: early-stage idea / figuring out what deserves testing.
Timeframe: One focused piece of work
What happens: One prepared 60-minute working session tests the problem, likely first customer, assumptions and cheapest useful first move.
What you receive: DEV Idea Check. Approximately 3 to 5 useful pages or screens where appropriate, with no filler.

01 / FIRST LOOK

DEV Idea Check

SiteSignal

IDEA IN ONE SENTENCE

A simple service that turns site photos and voice notes into a clear weekly client update for small fit-out firms.

PROBLEM

Site managers lose Friday afternoons rebuilding progress from scattered messages.

LIKELY FIRST CUSTOMER

Owner-led fit-out firms running 3 to 10 live sites.

HOW THEY SOLVE IT TODAY

Group chats, camera rolls, spreadsheets and a late email recap.

ALTERNATIVE SNAPSHOT

Fast chat tools are messy. Full project software is often too heavy.

BIGGEST UNKNOWNWill a busy manager change the habit?

RECOMMENDED FIRST TEST

Run a manual Friday-brief pilot with three site managers before building software.

TOP ASSUMPTIONSClient updates matterManagers will send notesOwners will pay to save time

DEV Idea Check · Illustrative example

What becomes clearKnow whether the idea deserves a first test.

Explore IDEA CHECK

EVIDENCEIDEA VALIDATION£249Best for: serious idea / needing customer and market evidence.

Price: £249
Best for: serious idea / needing customer and market evidence.
Timeframe: Two weeks
What happens: Two structured sessions and bounded research turn the idea into an evidence-led validation direction.
What you receive: DEV Validation Map. Approximately 8 to 12 useful pages or screens where appropriate.

02 / DEMAND EVIDENCE

DEV Validation Map

SiteSignal

ASSUMPTION

Weekly reporting pain is strong enough to change behaviour.

EVIDENCE

Look for repeated language and effort already spent.

TEST

Run three manual Friday brief pilots.

DECISION

Continue only if two managers ask to repeat.

RESEARCH FRAME

PROBLEM

Weekly client reporting is slow, inconsistent and hard to reconstruct.

EARLY CUSTOMER

Small fit-out firms where the owner still oversees delivery.

CURRENT BEHAVIOUR

Managers send photos during the week. Someone assembles the update later.

CUSTOMER LANGUAGE

“The job is moving. Proving it to the client is the extra work.”

COMPETITOR LANDSCAPE

Chat, shared folders, generic reports and full construction platforms.

MARKET SIGNAL

Time is already being spent. The open question is willingness to switch and pay.

KEY ASSUMPTIONA useful Friday brief is worth paying for before software exists.

VALIDATION EXPERIMENT

Offer a two-week concierge pilot to five owner-led firms. Build each brief manually from their existing notes.

SUCCESS2 paid pilots
CHANGEInterest, but workflow friction
STOPNo one shares live material

DEV Validation Map · Illustrative example

What becomes clearKnow what demand evidence to collect.

Explore IDEA VALIDATION

PROGRESSIONFIRST 10£495Best for: moving into testing and initial user/customer acquisition.

Price: £495
Best for: moving into testing and initial user/customer acquisition.
Timeframe: Four weeks
What happens: Four structured sessions over four weeks shape the offer, smallest credible test and route to realistic first users or customers.
What you receive: DEV First 10 Launch Map. A substantial practical output built for action, not more notes.

03 / LAUNCH MOVEMENT

DEV First 10 Launch Map

SiteSignal

01Business + customer

PROBLEM

Progress is happening, but client proof is fragmented.

PRIMARY CUSTOMER

Owner-led fit-out firms with several active sites.

EARLY ADOPTER

Operations lead already rebuilding updates by hand.

02Offer + live test

OFFER

A client-ready Friday brief made from the team’s existing notes.

MVP

Secure intake, manual assembly and a branded PDF.

VALIDATION TEST

Three paid two-week pilots. Measure time saved, material shared and repeat intent.

03First-user route

INITIAL TARGET LIST

12 owner-led fit-out firms, 5 project leads and 3 facilities partners.

FIRST-CONTACT APPROACH

Lead with the Friday reporting problem. Offer to make one real example.

POTENTIAL NETWORK ROUTES

Relevant construction founders and local operator communities to explore.

WEEK 1
ListenWEEK 2
OfferWEEK 3
PilotWEEK 4
Decide

DEV First 10 Launch Map · Illustrative example

What becomes clearHave a credible route towards your first users.

Explore FIRST 10

Workshops, programmes & collaborations

Bring Devon into a useful room.

Selected workshops, founder programmes, mentoring, panels and collaborations where the audience, role and intended outcome are clear.

Discuss an opportunity

Not sure?

Explain what is stuck. Find the sensible route.

Use 15 minutes to test whether DEV is useful and which starting point fits.

Book a 15-min Fit Call